Thought Leadership

Consistently sharing ideas and insights, thought leaders influence the discourse within the industry but also drive positive change and progress.

Below you will find BetterWork Media Group's collection of products that will help you achieve your thought leadership goals.

Podcasts

Podcasts

Secure your role as a thought leader on one episode of our Voices of CLO or The Talent10x podcasts for the Chief Learning Officer and Chief Talent Officer, formerly known as Talent Management, audiences. Podcasts are broadcast on LinkedIn Live and all major podcast platforms such as Apple Podcasts, Spotify, Anchor, Stitcher, Overcast, RSS, etc.

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Web Advertising

Website Advertising

Great performance. More opportunities. Our websites leverage actionable business knowledge, the latest data science and executive level experiences to empower the decision-makers charged with driving organizations to success. We offer a user-friendly interface that enhances our reach by employing best practices in SEO and audience engagement.

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Sponsored E-blast

Sponsored E-blasts

Deliver your message directly to Chief Learning Officer and Chief Talent Officer subscribers, an audience of C-level and senior executives who oversee, authorize, fund and support millions of dollars’ worth of L&D, HR and talent management investments annually. Design your own branded message with 100% SOV and get a detailed report after deployment.

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Sponsored Newsletters

Sponsored Newsletters

Position your brand next to Chief Learning Officer or Chief Talent Officer’s award-winning content for instant credibility. Our newsletters reach action-oriented learning and talent management professionals looking to solve challenges and drive business results. Chief Learning Officer Connection sends M,W,F and Chief Talent Officer Connection sends T,TH.

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Sponsored Webinar

Sponsored Webinar

Position yourself as a thought leader with a webinar hosted by Chief Learning Officer or Chief Talent Officer. With a leading technology platform, webinars are marketed to a segment of our database based on a topic of your choosing to drive registrations. Sponsored webinars are thirty-minutes or one-hour long.

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Spotlight Webinar

Spotlight Webinar

Position your company as a thought leader with a webinar developed, hosted and moderated by our editorial department. Spotlight webinars allow organizations to underwrite a one-hour live webinar to the Chief Learning Officer or Chief Talent Officer audience. Spotlight webinars are thirty-minutes or one-hour long.

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Webinar Replay

Webinar Replay

Have you run a webinar and want to run it again? Position yourself as a thought leader with a webinar replay hosted by Chief Learning Officer or Chief Talent Officer. With a leading technology platform, webinar replays are marketed to a segment of our database based on a topic of your choosing to drive registrations. Webinar Replays are thirty-minutes or one-hour long.

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Showcase Webinar

Showcase Webinar

Hosted by Chief Learning Officer or Chief Talent Officer, this webinar option allows you to present a quick ten-minute case study/success story followed by a twenty-minute product demonstration. You will have the option to have a client deliver the case study portion and then remain on the webinar for the demonstration to provide valuable context and perspective.

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Pay-Per-Lead

Pay-Per-Lead

BMG’s lead generation program delivers qualified leads directly to your business development team. You have the unique opportunity to showcase you thought leadership to Chief Learning Officer and Chief Talent Officer readers, all directly linked to your target audiences.

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Account Based Marketing

Account Based Marketing

Do you have a list of target accounts that you want to reach? BMG can target them with our ABM program. We take your top accounts and match them with our current subscribers to build you a custom ABM list for targeting. Once the list is created we can target them with our products.

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Breakfast Club Sponsorship

Breakfast Club Sponsorship

We're gearing up for another year of engaging coffee-fueled discussions, where we'll delve into the most pressing workplace issues that impact the intersection of learning and development and business strategy. As always, our events are guided by industry experts and follow the familiar, straightforward format, delivering excellent benefits.

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CLO Symposium Sponsorship

CLO Symposium Sponsorship

Now in it's 20th year! Sponsor the learning community’s #1 event for senior-level L&D decision-makers. Join panel discussions, co-present workshops with your clients, deliver FASTtalks, share best practices and explore new business opportunities. Spend 3 days connecting with hard to reach L&D buyers who typically don’t attend larger tradeshows.

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CTO Summit Sponsorship

CTO Summit Sponsorship

New! Sponsor the Chief Talent Officer Summit, created for senior-level decision-makers. Join panel discussions, hackathons, deliver FASTtalks, share best practices and explore new business opportunities. Spend 2 days connecting with hard to reach HR and talent management buyers who typically don’t attend larger tradeshows.

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CLO Accelerator Scholarship

CLO Accelerator Scholarship

New! The Chief Learning Officer Accelerator Scholarship Program is a prestigious initiative aimed at supporting the education and career development of talented individuals with a passion for learning and growth. Get in touch today to learn more about this unique scholarship sponsorship opportunity.

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Corporate Membership

BMG Corporate Membership

Elevate your brand's influence and establish a commanding presence with the BMG Corporate Membership. As a valued corporate member, you gain access to a suite of tailored benefits designed to maximize your digital presence, enrich your event participation, and amplify your marketing campaigns.

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Multimedia Content

Multimedia Content

Deliver the perfect mix of thought leadership, awareness and alignment with award-winning Chief Learning Officer & Chief Talent Officer content. Through interviews, quotes, stories, mentions, etc. your subject matter experts will be featured in meaningful and strategic ways that speak to your brand’s relevance.

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Custom Research

Custom Research

BMG will support clients who seek high credibility but need to co-own the data set for promotional purposes, this discounted product delivers faster turnarounds than that of a typical fully customizable research project.

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Partner Case Study

Partner Case Study

Share success stories with our editors. Featured in our digital magazines, newsletters, websites and social media platforms. 1,300 words, written by BMG from interviews with key people from the practitioner and vendor organizations.

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Research Snapshot

Research Snapshot

Ideal for clients who are eager to begin content marketing but have modest budgets and limited person-power. Partner with our highly credible independent research arm for a quick turnaround. 2-page asset, co-branded, BMG owns all data.

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Industry Insights

Industry Insights

Use relevant content and strategic targeting to generate leads and position yourself as an industry expert. Industry Insights are published in our digital magazines and posted on our websites, generating unlimited leads for three months.

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Our Sales Team

Ana Dirksen
Ana Dirksen
Chief Growth Officer

ana@betterworkmedia.com
Kevin Fields
Kevin Fields
Co-Chief Executive Officer

kevin@betterworkmedia.com
Melanie Lee
Melanie Lee
Director, Account Management

melanie@betterworkmedia.com